Last updated: 03/02/2026

Cookies Policy

We use cookies and similar technologies to help our Website work properly, improve performance, and provide a better browsing and ordering experience.

When you visit acefood.uk, our servers may place cookies on your device. Cookies help us recognise your device/browser (for example, to keep you signed in or remember your basket), but they do not by themselves identify you by name.

By continuing to use our Website beyond this page, you agree to the use of cookies as described in this Cookies Policy. This policy explains what cookies are, why we use them, and how you can manage your preferences.

What are cookies?

A cookie is a small text file that a website stores on your device (computer, phone, tablet) via your browser. Cookies are commonly used to:

• remember stateful information (such as items in a shopping basket);
• keep you signed in as you move between pages;
• store preferences (such as location or language); and
• understand how the website is used, which helps improve performance and user experience.

Cookies can be session cookies (deleted when you close your browser) or persistent cookies (stored for longer so preferences can be remembered for future visits).

Why do we use cookies?

We use cookies on acefood.uk for the purposes set out below, grouped by category:

1) Strictly necessary cookies

These cookies are required for the Website to function and cannot be switched off in our systems (except by adjusting your browser settings, which may affect how the Website works).

Strictly necessary cookies help us to:

• remember your postcode/location and delivery availability;
• keep track of items in your basket while you continue browsing;
• keep your session active and recognise when you are logged in; and
• enable core features needed to place and manage an order.

If you block strictly necessary cookies, you may still be able to browse parts of the Website, but you may not be able to place orders or use key features.

List of strictly necessary cookies: (add your cookie list/table here)

2) Analytics & Marketing cookies

These cookies help us understand how people use the Website and may help us measure the effectiveness of marketing campaigns.

They may collect information such as:

• pages visited and time spent on pages;
• interactions (e.g., clicks, scrolling, and navigation patterns);
• approximate location (e.g., from IP address); and
• referral sources (e.g., whether you arrived from a search engine or advertisement).

We may use analytics/marketing technologies such as:

• Google Analytics (to understand site usage and improve performance); and
• social/advertising tools (for example, Meta/Facebook tracking technologies) to measure advertising performance and show more relevant ads.

Some of these cookies/technologies may be provided by third parties and may link your visit to their services depending on your settings and whether you are logged in to those platforms.

Managing your cookie preferences

You can control cookies in several ways:

• Use our cookie banner/settings (if shown) to accept or reject non-essential cookies.
• Change your browser settings to block or delete cookies. Most browsers allow you to:
  • delete existing cookies;
  • block all cookies; or
  • block third-party cookies only.

Please note: blocking certain cookies (especially strictly necessary cookies) may prevent parts of the Website from functioning correctly.

Changes to this Cookies Policy

We may update this Cookies Policy from time to time to reflect changes in technology, legal requirements, or how we operate. Any updates will be posted on this page with a revised “Last updated” date.